Coaches and advisors surround every great entrepreneur, but when you first set out on that journey for support, how do you choose who to put in your corner?
- Key Differences Between Coaching and Consulting
- The Consulting Approach
- The Coaching Approach
- Who Should You Hire?
Key Differences Between Business Consulting and Coaching
Both consulting and coaching are great opportunities for business owners who are on a mission to improve their business. It’s not easy to ask for help or to even recognize that you need help, to begin with.
The main difference between a business coach and a business consultant is their approach. The approach of business consultants is to use their knowledge to provide an outside opinion on potential solutions to the specific issues a business is having. A business coach is relational that addresses a broader range of issues the business is having with a more hands-on approach.
The Consulting Approach
Consultants provide technical expertise from their own experience for a business’s problem. They provide specific solutions to specific problems the business is having.
They usually start through a thorough analysis of the issue whether sales, marketing, HR, or production.
They then provide potential solutions to address those problems and directions to guide the business as they make the recommended changes. They are there to answer questions if the business has them, but they don’t typically provide ongoing support.
“Conceptually, the core difference lies in what each practitioner is working on. A coach works on improving you. The consultant works directly on your business. But here are a few more reasons you might want a consultant.” (Valueprop, 2021)
The Coaching Approach
As mentioned previously, coaching is more focused on relationships, specifically their relationship with you.
To put it short, business coaching is about creating leaders.
And leadership is key to running any successful business. It’s really about two things: passion and focus. It’s about staying grounded and focused and allowing your passion for the work to become contagious. These are philosophies that have shaped ActionCOACH®. And they are important attributes that every CEO should possess.
A great business coach begins by implementing systems that work, and not straying from those systems. A coach should provide that knowledge and strategize with the business owner the best means for implementation. If you stick to the systems, like the ones ActionCOACH® has created, unprecedented success is inevitable. It’s that simple.
Who Should You Hire?
It absolutely depends on the needs of your organization. If you have a specific area in your business that you feel like you’ve used all of your internal resources and now an outside opinion to find solutions, hire a consultant.
If you’re ready to take your business to the next level, I invite you to explore working with a business coach, specifically an ActionCOACH, and have them become your partner, your confidant, your mentor, and your best friend.
ActionCOACH® has served thousands of businesses and their owners around the world and in every industry imaginable since 1993, and specializes in showing business owners how to find more time, create better teams within their companies and more money on their bottom-line. Our approach utilizes fundamental business principles that can be applied to any business in any industry. Because our approach works with every industry, ActionCOACH® has been able to expand into more than +60 countries, and we’re proud to say that we have coached more clients, won more awards, gained more recognition and produced more profits than any other coaching company in the world.
If you’re ready for the next step, schedule your complimentary coaching session today.
