If you want to attract top talent to your business, you must be very specific in evaluating your wants and needs for these roles. Specificity is the difference between hiring a competent and incompetent employee. This is especially important in the first three steps of the hiring process.
So you’ve finally grown your business enough to move from being a one-man/ one-woman team to being able to build your roster. Congratulations! That’s a great sign that your business is growing and is worth celebrating.
Unfortunately, there are many challenges that arise when hiring new people, even for teams that already have a few employees already.
Some common challenges that arise with hiring include:
Even after we get past these hurdles and bring someone on board, we face the frustrations of:
This is what makes hiring so difficult and when you spend so much time and money into growing your team, you want to ensure you’re getting the right people.
The best way to do this is to start with the very first step in the process.
Evaluating your needs allows you to be specific about what direction you want your business to go.
If you’re just looking to put any warm body in place, then that’s just what you’ll get. A person who is there who doesn’t contribute much to the growth of the team.
Planning, planning, PLANNING!
We must always have a plan for any new venture we’re pursuing in our business. Doing so will save us valuable time and money.
After you’ve determined who you’re looking for and have done a bit of research on what this role will look like, now you can determine how quickly you want to get them in the business.
Our first instinct is to do it as quickly as possible. We’re excited and ready to get some help and grow our business. But then you’re more likely to hire an unqualified candidate or someone who may not be suitable for your business.
The average recruiting process in the US takes about 23 days (Lucas Group). Some industries such as restaurants, hire much more quickly, around 10 days. So keep this in mind when creating a timeline for hiring. Our advice is to hire slow and fire fast.
Once you’ve determined the timeline, you can then determine:
This is one of the most important parts of the process because it determines what people you will attract in your candidate pool.
So, picture this. You’ve finally hired someone they’ve been there for a while, but they are not living up to the expectations you had for them. They are making mistakes. They’re not equipped to handle the systems you need and, overall, not a good fit.
This can be prevented by changing how we think of job descriptions. Instead of having a generic job description that will catch anyone, implementing the concept of Positional Contracts.
Positional Contracts are very specific for what you want this role to achieve. They lay out expectations and goals for this role by stating the KPIs (key performance indicators) in the description. It also details what the daily work-life will look like for that person, the systems they will use, and any important details that will contribute to your business.
What’s great about Positional Contracts is that it is very clear and specific about what the role requires, so it weeds out unqualified candidates. The other great thing is you have the new hire sign it so if after you hire someone and you find they do not live up to these expectations, you can go back to this contract and have a conversation with that person about essentially the expectations that you both agreed on when they accepted the position.
When you have unreliable employees, it increases the burden on your business. Especially when no matter how much you train them, they just never improve. It may be time to let them go, however without a stable of potential candidates in your “Bullpen” you are at the mercy of their employment with you. Otherwise, you risk firing them and not having that spot occupied for a period of time which can delay things in your business. Now imagine if you were continually interviewing for talent in your business even if you didn’t have a specific opening? You would then have a “Bullpen” of potential future employees that you could call and quickly hire if the need arises.
Watch our most recent video to learn more about the Bullpen concept.
But it’s completely normal to make mistakes and not know the best direction you need to go.
Consider hiring a certified professional business coach to guide you through the process. There is so much to learn and explore. Having a business coach will ensure you stay on track long-term and evaluate the needs of your business.
I am a certified Business Coach, providing business help, business advice, business coaching and mentoring services to successful and emerging business owners. I have a passion for helping businesses like yours grow and become profitable, so you, the business owner can enjoy the lifestyle you deserve.
As your Business Coach and advisor, I will help you deliver the results you desire using proven tools, methodologies and systems, tested and perfected over tens of thousands of businesses worldwide for over more than two decades. I will hold you accountable for your results and just like a sports coach, push you to perform at optimal levels. Let's schedule a complimentary Business Coaching session to get started.